Playtech signs Snai and Eurob

RNS Number : 0356Q

Playtech Limited

28 July 2010

 



Playtech Limited

"Playtech" or "the Company"

Snai and Eurobet join Playtech's Italian bingo network

Playtech, the international software and content provider to the online and land-based gaming industry, announces that the leading gaming operators Snai and Eurobet have signed-up to join its Italian bingo networks. They are scheduled to commence operations in the near future, and will form Italy's first online bingo network. The Company has also signed with an international gaming operator with significant interests in Italian bingo and which is expected to launch in the second half of the year.

The addition of Snai and Eurobet will secure Playtech's position as an Italian bingo market leader. Players will be able to enjoy enhanced liquidity, multiple rooms, a huge variety of games and networked games, along with social chat hosted by Italian moderators.

Playtech software is fully compliant with Italy's gaming authority, the Amministrazione Autonoma dei Monopoli di Stato (AAMS).

Mor Weizer, Playtech's Chief Executive, said: "Playtech's bingo activities are making excellent progress across the board. Today's announcement adds to that momentum and is a significant revenue enhancing step forward for our Italian bingo operations, bringing substantial incremental liquidity. It underlines our strategic focus on geographical and product diversification into additional regulated markets. Playtech is in active discussions with additional Italian bingo operators and expects to add more licensees in the coming few months."

Snai is a leading player in the Italian betting market, managing a network of 6,000 betting shops and providing a wide range of products and telematic services, including internet betting. It was the first operator to launch on Playtech's iPoker network in 2008 and is the largest constituent on the network. It is expected to launch bingo in the coming few weeks.

Eurobet is an Italian and international sportsbook owned by Gala Coral Group, and has been operating on Playtech's iPoker.it network since 2008. It too will join the bingo network in the coming few weeks.

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For further information contact:

Playtech Ltd Ross Hawley, Head of Investor Relations, c/o Pelham Bell Pottinger	[phone]
Collins Stewart Piers Coombs / Bruce Garrow	[phone]
Deutsche Bank Mumtaz Naseem	[phone]
Pelham Bell Pottinger David Rydell / Olly Scott / Samantha Boston	[phone]

About Playtech

Playtech develops unified software platforms and content for the remote and land-based gaming industry. Leading gaming applications include casino, poker, bingo, sports betting, live gaming, casual and fixed odds games. Playtech provides licensees with the tools to maximise cross-selling opportunities, player loyalty and yield, all through the powerful management interface - the IMS. The system's fully integrated, cross-platform capability enables players to access online, broadcast, mobile and server-based gaming terminals, through a single account.

New licensees include existing online operators upgrading or diversifying their offering, land based casino groups, government sponsored entities such as lotteries, and new entrants making their online gaming debut, particularly in the newly regulated markets.

Founded in 1999, Playtech is headquartered in the Isle of Man and has over 1,000 employees located in development centres in five countries, the majority of whom are engaged in research and development of current and future gaming technologies.

www.playtech.com 

 

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