Corporate Broker Appointment

Prudential PLC
26 January 2006



FOR IMMEDIATE RELEASE



Thursday 26th January 2006



               Prudential plc joint corporate broker appointment



Prudential plc announces today that it has appointed Goldman Sachs as joint
corporate broker with immediate effect. Prudential retains UBS as joint
corporate broker.



                                    - ENDS -





Enquiries to:
Media                                                    Investors / analysts
Jon Bunn                          020 7548 3559          James Matthews               020 7548 3561
William Baldwin-Charles           020 7548 3719          Marina Novis                 020 7548 3511
Joanne Doyle                      020 7548 3708





*Prudential plc, a company incorporated and with its principal place of business
in the United Kingdom, and its affiliated companies constitute one of the
world's leading financial services groups. It provides insurance and financial
services directly and through its subsidiaries and affiliates throughout the
world. It has been in existence for over 150 years and has £214 billion in
assets under management, (as at 30 June 2005). Prudential plc is not affiliated
in any manner with Prudential Financial, Inc, a company whose principal place of
business is in the United States of America.






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