Director/PDMR Shareholding

Prudential PLC
31 March 2008


NOTIFICATION OF TRANSACTIONS OF DIRECTORS / PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS





1.       Name of the issuer

Prudential plc



2.       State whether the notification relates to (i) a transaction notified in
accordance with DTR 3.1.2R; (ii) a disclosure made in accordance LR 9.8.6R(1);
or (iii) a disclosure made in accordance with section 793 of the Companies Act
(2006)

(i)



3.       Name of person discharging managerial responsibilities/director

John Foley



4.       State whether notification relates to a person connected with a person
discharging managerial responsibilities/director named in 3 and identify the
connected person

Relates to person named in 3 above



5.       Indicate whether the notification is in respect of a holding of the
person referred to in 3 or 4 above or in respect of a non-beneficial interest

Relates to person named in 3 above



6.       Description of shares (including class), debentures or derivatives or
financial instruments relating to shares

Ordinary shares of 5p each



7.       Name of registered shareholder(s) and, if more than one, the number of
shares held by each of them

BWCI Trust Company Limited



      8. State the nature of the transaction

Release of Deferred Share Award under the PruCap Business Deferred Bonus Plan



9.       Number of shares, debentures or financial instruments relating to
shares acquired

57,545 ordinary shares



10.   Percentage of issued class acquired (treasury shares of that class should
not be taken into account when calculating percentage)

less than 0.003%



11.   Number of shares, debentures or financial instruments relating to shares
disposed

Release of shares awarded under the PruCap Business Deferred Bonus Plan in 2007.
At the time of release 23,641 ordinary shares were sold at £6.545 in order to
satisfy a PAYE and NIC liability as per the terms of the award.



12. Percentage of issued class disposed (treasury shares of that class
should not be taken into account when calculating percentage)

Less than 0.001%



13.   Price per share or value of transaction

£6.545



14.   Date and place of transaction

31 March 2008, London



15.   Total holding following notification and total percentage holding
following notification (any treasury shares should not be taken into account
when calculating percentage)

329,935 ordinary shares, less than 0.02%



16.   Date issuer informed of transaction

31 March 2008



If a person discharging managerial responsibilities has been granted options by
the issuer complete the following boxes



17. Date of grant

N/A

18.   Period during which or date on which it can be exercised

N/A

19.   Total amount paid (if any) for grant of the option

N/A

20.   Description of shares or debentures involved (class and number)

N/A

21.   Exercise price (if fixed at time of grant) or indication that price is to
be fixed at the time of exercise

N/A

22.   Total number of shares or debentures over which options held following
notification

N/A

23.   Any additional information

N/A

24.   Name of contact and telephone number for queries

Jennie Webb, Share Plans Administrator, 020 7548 2027



Name of duly authorised officer of issuer responsible for making notification

Susan Henderson, Deputy Group Secretary, 020 7548 3805



Date of notification

31 March 2008



Prudential plc is not affiliated in any manner with Prudential Financial Inc, a
company whose principal place of business is in the United States of America



Notes: This form is intended for use by an issuer to make an RIS notification
required by DR 3.3.




(1)      An issuer making a notification in respect of a transaction relating to the shares or debentures of
         the issuer should complete boxes 1 to 16, 23 and 24.
(2)      An issuer making a notification in respect of a derivative relating the shares of the issuer should
         complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 24.
(3)      An issuer making a notification in respect of options granted to a director/person discharging
         managerial responsibilities should complete boxes 1 to 3 and 17 to 24.
(4)      An issuer making a notification in respect of a financial instrument relating to the shares of the
         issuer (other than a debenture) should complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24.



END


                      This information is provided by RNS
            The company news service from the London Stock Exchange