Holding(s) in Company

NewMedia SPARK PLC
10 August 2004

                                  SCHEDULE 10

                   NOTIFICATION OF MAJOR INTERESTS IN SHARES


1.     Name of company

       NewMedia SPARK plc

2.     Name of shareholder having a major interest

       Prudential plc and certain of its subsidiary companies

3.     Please state whether notification indicates that it is in respect of holding of the shareholder named in 2 above
       or in respect of a non-beneficial interest or in the case of an individual holder if it is a holding of that
       person's spouse or children under the age of 18.

       As in 2 above

4.     Name of the registered holder(s) and, if more than one holder, the number of shares held by each of them

       Clydesdale Bank Noms Ltd MGE - 731,440

       Clydesdale Bank Noms Ltd MGG - 46,890,306

       Nortrust Noms Ltd - 6,536,373

       Pruclt HSBC GIS Nom(UK) PPL AC - 3,660,913

       Clydesdale Bank Noms Ltd a/c MGIN - 2,500,000

       Nortrust Noms Ltd. a/c MEB01 - 3,629,630

       Nortrust Noms Ltd a/c PUQ01 - 5,367,460

       Prudential Holborn Pensions Ltd. - 267

5.     Number of shares/amount of stock acquired

       Not disclosed

6.     Percentage of issued class

       N/A

7.     Number of shares/amount of stock disposed

       Not disclosed

8.     Percentage of issued class

       N/A

9.     Class of security

       Ordinary Shares of 2.5p

10.    Date of transaction

       Not stated

11.    Date company informed

       9 August 2004

12.    Total holding following this notification

       69,316,122

13.    Total percentage holding of issued class following this notification

       14.68%

14.    Any additional information



15.    Name of contact and telephone number for queries

       Andrew Betton 020 7851 7721

16.    Name and signature of authorised company official responsible for making this notification.

       Andrew Betton, Company Secretary

Date of notification: 10 August 2004


                      This information is provided by RNS
            The company news service from the London Stock Exchange