Director/PDMR Shareholding

RNS Number : 0901K

Smith (DS) PLC

08 July 2011

DS Smith Plc (the "Company")

In pursuance of the Company's obligations under Disclosure Rule 3.1.4R (i)(a), the Company hereby notifies that the following Directors share transactions occurred on 8 July 2011.

1) Miles Roberts and Steve Dryden notified the Company on 8 July 2011 that, as a result of being granted an award under the DS Smith Deferred Share Bonus Plan (the "Bonus Plan"), they have acquired a conditional right to receive the number of Shares set out below.

The award under the Bonus Plan referred to above will normally vest on the third anniversary of the date of grant, being 8 July 2014.

Director	Date of Grant	No. of Shares	Market Price at Date of Award

Miles Roberts	8 July 2011	75,110	267.1081 pence
Steve Dryden	8 July 2011	47,256	267.1081 pence

No consideration was paid for the grant of the award. No price is payable on the vesting of the award.

2) The PDMRs listed below notified the Company on 8 July 2011 that, as a result of being granted an award under the DS Smith Performance Share Plan (the "Performance Share Plan"), they have each acquired a conditional right to receive the number of Shares listed below.

The awards were granted by reference to the closing middle market quotation of a Share on 7 July 2011 of 265.6 pence, and operate subject to the conditions set out in the rules of the Performance Share Plan. They will normally vest, subject to the satisfaction of performance conditions, on the third anniversary of the date of grant, being 8 July 2014.