Director/PDMR Shareholding

SMG PLC
11 April 2008


SMG plc (the 'Company') Grant of Awards under the 2005 Long-Term Incentive Plan

SMG plc announces that the Remuneration Committee has today granted the 
following conditional nil cost share awards to the Executive Directors and
Persons Discharging Managerial Responsibilities under the SMG plc 2005
Long-Term Incentive Plan (the 'LTIP') approved by shareholders on 3 June 2005.

In accordance with the rules of the LTIP, the awards were granted on 11 April 
2008 at a price of £0.10 per Ordinary Share (the closing share price on the 
preceding dealing day) as follows:

Director/PDMR                                   No. Shares at a price of 
                                                £0.10 per Ordinary Share

Rob Woodward                                          7,600,000
(Chief Executive)

George Watt                                           4,284,000
(Chief Financial Officer)

Anmar Kawash                                          4,280,000
(Director of Strategy and Planning)

Robert Hain                                           1,450,000
(Managing Director, Broadcasting)

David Archer                                          1,450,000
(Managing Director, stv Ventures)

Elizabeth Partyka                                     1,300,000
(Acting Managing Director, Content)

Suzanne Burns                                           750,000
(HR Director)

David Connolly                                        1,250,000
(Commercial Director)

Alistair Brown                                          345,000
(Head of New Media)

The Ordinary Shares subject to LTIP awards will normally only be released to
the participants in three years time subject to their continued employment and
the satisfaction of performance conditions.

The plan is based on two performance measures of equal value which will operate
independently over a three year performance period ('the Holding Period'):

-  50% of the total award will be based on average annual Return on Capital 
Employed (ROCE):

ROCE CALCULATION                ROCE PERFORMANCE
                                       
                                % OF AWARD
   <10%                              0%
   10%                               10%*
   15%                               50%*
   20%                               100%*

 *straight line release between points

-  50% of the total award will be based on Total Shareholder Return (TSR) and 
performance will be compared to a redefined Comparator Group from the UK 
broadcasting and publishing sector:

COMPARATOR GROUP                TSR GROUP

QUARTILE                        % OF AWARD

< Median                             0%
Median                               25%*
Upper Quartile                       100%*

*straight line release between points


Further enquiries:

Jane E A Tames
Company Secretary, SMG plc
Tel: [phone]





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