Change of Name

DAT Group PLC
11 November 2005



Embargoed until 07.00. 11 November 2005


                                  DAT Group plc
                                        
                     ('DAT' , 'the Company' or 'the Group')
                                        
                            PROPOSED CHANGE OF NAME
                      DAT to change name to Synchronica plc

London, 11 November 2005 - DAT Group plc, an international developer and
provider of mobile device management and synchronisation solutions, today
announces that it plans to change its name to Synchronica plc, subject to
receiving shareholder approval at an Extraordinary General Meeting (the 'EGM').

In the process of reviewing the entire business earlier this year, the Board
came to the conclusion that to be successful in global markets, the Group needs
to have a unique and strong brand name. The name has to be remembered by
potential customers and ideally should reflect the business activities of the
Group - synchronisation and mobile device management.

The Synchronica brand, originally developed by Synchronica GmbH, was acquired by
the Group as part of its purchase of Synchronica GmbH in March 2005. DAT
therefore owns the rights to use the name on an international basis and the name
reflects the Group's focus on software products related to synchronisation and
mobile device management.

The EGM will be held at 9.00 a.m. on 8 December 2005 at Scheidegg Limited, 46
Cannon Street, London and assuming the necessary resolution is passed by
shareholders, it is anticipated that the change of name, and trading under the
new ticker 'SYNC', will take effect from 8.00 a.m. on 12 December 2005.

A circular has today been posted to shareholders convening the EGM, copies of
which will be available from Panmure Gordon & Co at Moorgate Hall, 155 Moorgate, 
London EC2M 6XB for a period of one month from the date of this announcement.

Carsten Brinkschulte, CEO of DAT Group commented: 'We believe that the name
change will reinforce our new company strategy. Our goal is to build a brand for
the Group which is synonymous with its products. To do this we will develop and
implement an aggressive marketing campaign that creates recognition of our
Company and its products among our partners and customers around the world.'

For more information please visit www.datgroup.com or contact:

Carsten Brinkschulte                      Nicole Meissner, CMO
DAT Group plc                             DAT Group plc
Mobile: [phone]                 Office: [phone]
                                          Mobile: [phone]
Simon Hudson / Clemmie Carr
Tavistock Communications
Tel: [phone]
Notes to Editors

About DAT Group plc

DAT Group plc focuses on mobile management solutions for operators, device
manufacturers, retailers and enterprises. The company offers a varied product
portfolio ranging from data synchronization (DS) to device management (DM),
firmware updates over-the-air (FOTA) and mobile device management (Enterprise
Assistant). DAT has unique expertise in smart devices across all platforms based
on its market-leading over-the-air (OTA) delivery platform. Based in the UK, the
company also has offices in Germany and the U.S. DAT is a public company listed
on the London Stock Exchange. More information about DAT is available at
www.datgroup.com

About Synchronica

Synchronica focuses on SyncML synchronization and device management solutions
for mobile operators, device manufacturers, and enterprises. The company offers
a complete SyncML product portfolio ranging from data synchronization (DS) to
device management (DM) and firmware update over-the-air (FOTA). Synchronica has
a strong track record in the SyncML space, including the launch of the world's
first SyncML DM FOTA server with a leading European device manufacturer. The
Synchronica SyncML Gateway provides over-the-air synchronization of
SyncML-enabled mobile phones with corporate Microsoft Exchange servers. More
information is available at www.synchronica.com



                      This information is provided by RNS
            The company news service from the London Stock Exchange