Strategic Partnership

Totally PLC
3 April 2000


  First Wave Of Revenue Generating Strategic Partners For
                     totallyjewish.com
                             

Totally  plc,  formed to create specialist  web  sites  and
portals   for   clearly  defined  ethnic   and   non-ethnic
communities, announces its first wave of strategic partners
for its first web site, totallyjewish.com.

Five  strategic  partners have been  signed  up  since  the
launch  of totallyjewish.com, they are: a leading  European
on-line trading company about to launch in the UK, National
Geographic, Umbro.com, Wideyes and Wedding List Services.

Since  its  launch  on  1  March 2000,  Totallyjewish.coms
committed  revenue to date is approximately £290,000  which
is derived from strategic partners sponsorship of specific
channels,  and  advertising revenues  from  the  Telegraph,
OneTel,   First-E  and  De  Beers.   This  reflects   their
commitment to and confidence in Totally Plc.

Totallyjewish  currently  receive  an  average  of   10,000
impressions  per  day and the estimated  number  of  unique
users is 10,000.

Totally  Plc expects to be able to announce the signing  up
of  further  partners for totallyjewish.com and details  of
their next web site in the near future.

Steve Burns, Chief Executive Officer, Totally plc, said:

'The  results to date have been excellent and validate  our
unique concept of focusing on small niche communities.   We
are  delighted that we are able to announce our first  wave
of high profile strategic partners so soon after launch and
discussions are on-going to further strengthen  this  list.
The future is exceptionally bright.'


For further information, please contact:

Totally plc                           020 8906 2121
Steve Burns, Chief Executive
Adam Crow, Marketing Director

Buchanan Communications               020 7466 5000
Nicola How / Catherine Miles