Director/PDMR Shareholding

Bovis Homes Group PLC
15 October 2007


NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS

Please complete all relevant boxes in block capital letters.

1. Name of the issuer
Bovis Homes Group PLC

2. State whether the notification relates to (i) a transaction notified in
accordance with DR 3.1.4R(1)(a);
Transactions relate to DR 3.1.4R(1)(a)

3. Name of person discharging managerial responsibilities/director

+-----------+------------------+--------------------------+--------------------+
|3. Name    |4. Director / PDMR|9. No. shares acquired    |15. Total holding   |
+-----------+------------------+--------------------------+--------------------+
|MA Black   |PDMR              |18                        |550                 |
+-----------+------------------+--------------------------+--------------------+
|KB Carnegie|PDMR              |19                        |21,270              |
+-----------+------------------+--------------------------+--------------------+
|GAR Coleman|PDMR              |19                        |50,357              |
+-----------+------------------+--------------------------+--------------------+
|D Farley   |PDMR              |19                        |3,726               |
+-----------+------------------+--------------------------+--------------------+
|MR Harris  |Director          |19                        |332,549             |
+-----------+------------------+--------------------------+--------------------+
|BM Johnson |PDMR              |18                        |34,736              |
+-----------+------------------+--------------------------+--------------------+
|MTD Palmer |PDMR              |7                         |13,151              |
+-----------+------------------+--------------------------+--------------------+
|DJ Ritchie |Director          |19                        |49,712              |
+-----------+------------------+--------------------------+--------------------+
|A Thomas   |PDMR              |19                        |495                 |
+-----------+------------------+--------------------------+--------------------+

4. State whether notification relates to a person connected with a person
discharging managerial responsibilities/director named in 3 and identify the
connected person
See section 3

5. Indicate whether the notification is in respect of a holding of the person
referred to in 3 or 4 above or in respect of a non-beneficial interest
All notifications are in respect of persons named in section 3

6. Description of shares (including class), debentures or derivatives or
financial instruments relating to shares
Ordinary 50p shares

7. Name of registered shareholders(s) and, if more than one, the number of
shares held by each of them
TD Waterhouse Nominees Limited a/c SMKTNOMS

8 State the nature of the transaction
Purchase of shares under Share Incentive Plan

9. Number of shares, debentures or financial instruments relating to shares
acquired
See section 3

10. Percentage of issued class acquired (treasury shares of that class should
not be taken into account when calculating percentage)
0.00%

11. Number of shares, debentures or financial instruments relating to shares
disposed
n/a

12. Percentage of issued class disposed (treasury shares of that class should
not be taken into account when calculating percentage)
n/a

13. Price per share or value of transaction
£6.7192

14. Date and place of transaction
15 October 2007; UK.

15. Total holding following notification and total percentage holding following
notification (any treasury shares should not be taken into account when
calculating percentage)
See section 3

16. Date issuer informed of transaction
15 October 2007
If a person discharging managerial responsibilities has been granted options by
the issuer complete the following boxes

17 Date of grant
n/a

18. Period during which or date on which it can be exercised
....................................

19. Total amount paid (if any) for grant of the option
....................................

20. Description of shares or debentures involved (class and number)
....................................

21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at the time of exercise
....................................

22. Total number of shares or debentures over which options held following
notification
....................................

23. Any additional information
n/a

24. Name of contact and telephone number for queries
Julie Pharaoh 01474 876343

Name and signature of duly authorised officer of issuer responsible for making
notification

Neil Cooper
Finance Director
Date of notification
15 October 2007

END



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