Vodafone Group Plc
21 July 2003
21 July 2003
VODAFONE EXTENDS ITS MOBILE COMMUNITY TO LITHUANIA
Vodafone today announces that it has signed a Partner Network Agreement with
Bite GSM ('Bite') in Lithuania. Bite is a wholly-owned subsidiary of TDC Mobile
International and is the company's second subsidiary to join the Vodafone Mobile
Community following the agreement signed with TDC Mobil A/S ('TDC Mobil'),
Denmark's leading mobile operator, in December 2001.
Bite, the second largest full scale mobile, data and internet service provider
in Lithuania, will market Vodafone's international mobile services using the
existing Vodafone service names. Under the terms of the agreement Vodafone and
Bite will co-operate in developing products and services to international
travellers and domestic customers. The principal benefits to Vodafone are
further expansion of Vodafone's global products and services to its customers as
well as further leverage of the Vodafone brand.
As a Partner Network, Bite will offer Vodafone and its Partners' customers
seamless access to Vodafone's international mobile services while travelling in
Lithuania. Bite customers will enjoy the benefits of Vodafone's roaming services
across its global footprint.
Peter Bamford, Chief Marketing Officer, Vodafone said:
'Our tie-up with Bite is another step towards bringing our customers the key
benefits of the Vodafone brand and services throughout Europe. The signing of
this Partner Network agreement opens new sources of revenue for both Vodafone
and Bite, and demonstrates Vodafone's attraction as a global mobile leader and
innovator.'
Following today's announcement, Vodafone's portfolio of global services,
supported by its global brand communication, will be available in nine Partner
Network countries: Austria, Croatia, Denmark, Estonia, Finland, Iceland, Kuwait,
Lithuania and Slovenia, in addition to its subsidiary and associate markets.
- ends-
For further information:
Vodafone Group
Tim Brown, Group Corporate Affairs Director
Tel: +44 (0) 1635 673310
Investor Relations
Melissa Stimpson
Darren Jones
Tel: +44 (0) 1635 673310
Media Relations
Jon Earl
Janine Young
Tel: +44 (0) 1635 673310
Tavistock Communications
Lulu Bridges
Justin Griffiths
Tel: +44 (0) 20 7600 2288
Bite GSM facts
• Service launched 1995
• 476K customers Q1, 2003
• €6.2 million EBITDA Q1, 2003
• Revenues of €26.4 million Q1, 2003
This information is provided by RNS
The company news service from the London Stock Exchange
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