Positive Start for live!

Vodafone Group Plc
07 January 2003

7 January 2003

                  VODAFONE ANNOUNCES POSITIVE START FOR LIVE!


Vodafone Group Plc ('Vodafone') announces today that it has registered over
380,000 customers with Vodafone live! enabled handsets in the period from launch
at the end of October 2002 to 31 December 2002.  This total includes over
150,000 in Germany, over 90,000 in the United Kingdom and over 60,000 in Italy.
Vodafone also announces that there is no change to the outlook statement
provided in its Interim Results announcement on 12 November 2002.

Commenting at the Salomon Smith Barney conference today in California, United
States, Sir Christopher Gent, Chief Executive, said:

'In the first two months of Vodafone live!, we have achieved over 380,000
customers across eight markets and are on track to achieve our target of a
million sales to customers by the end of March.

'In addition, having progressed two months further since the half year, but
before we have seen December's results, we have seen nothing in any of the key
performance indicators that would cause us to lower our expectations for this
financial year.  For next year, we therefore see no reason to alter our outlook
statement at this stage.'

                                    - ends -


For further information:

Vodafone Group

Tim Brown, Group Corporate Affairs Director
Melissa Stimpson, Director of Group Investor Relations
Bobby Leach, Head of Group Financial Media Relations
Darren Jones, Senior Investor Relations Manager
Tel:  [phone]

Tavistock Communications

Lulu Bridges / John West
Tel:  [phone]


CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING STATEMENTS

This press release contains 'forward-looking statements' within the meaning of
the US Private Securities Litigation Reform Act of 1995 with respect to
Vodafone's businesses and certain of Vodafone's plans and objectives. In
particular, forward-looking statements include statements with respect to
Vodafone's expectations as to sales of Vodafone live! handsets and its
expectations with respect to its key performance indicators for the future.

Forward-looking statements are sometimes, but not always, identified by their
use of a date in the future or such words as 'anticipates', 'aims', 'due', 
'could', 'may', 'should', 'expects', 'believes', 'intends', 'plans', 'targets', 
'goal' or 'estimates'.

By their nature, forward-looking statements are inherently predictive,
speculative and involve risk and uncertainty because they relate to events and
depend on circumstances that will occur in the future. There are a number of
factors that could cause actual results and developments to differ materially
from those expressed or implied by these forward-looking statements, including
changes in economic or political conditions in markets served by operations of
Vodafone that would adversely affect the level of demand for mobile services;
greater than anticipated competitive activity requiring reduced pricing and/or
new product offerings or resulting in higher costs of acquiring new customers,
or slower customer growth or reduced customer retention; the impact on capital
spending from investment in network capacity and the deployment of new
technologies, or the rapid obsolescence of existing technology; the possibility
that technologies, including mobile internet platforms, and services, including
3G services, Vodafone live! and Vodafone Mobile Office, will not perform
according to expectations or that vendors' performance will not meet Vodafone's
requirements; the ability of Vodafone to secure the timely delivery of
high-quality, reliable mobile handsets; and greater than anticipated prices of
new mobile handsets.

Furthermore, a review of the reasons why actual results and developments may
differ materially from the expectations disclosed or implied within
forward-looking statements can be found under 'Risk Factors' on pages 29 and 30
of Vodafone's Annual Report & Accounts and Form 20-F for the year ended 31 March
2002.


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