Strategic Alliance

Vodafone Group PLC
27 February 2001

                                                              
        SIGNING OF STRATEGIC ALLIANCE AGREEMENT BETWEEN
             VODAFONE AND CHINA MOBILE (HONG KONG)
                               

Vodafone  Group Plc ('Vodafone') and China Mobile (Hong  Kong)
Limited  ('CMHK')  today jointly announce  the  signing  of  a
Strategic   Alliance  Agreement  as  contemplated   by   their
announcement  on 4 October 2000.  The Agreement  provides  for
close  co-operation in many areas, including the exchange  and
sharing  of  corporate management, technical  and  operational
expertise  and resources, joint research and development,  the
introduction  of global products and services for  the  mobile
community  and the development and implementation of standards
and   protocols   relevant  to  mobile  communications.    The
companies expect that their combined resources, expertise  and
experience  will help to create a global mobile platform  with
unprecedented opportunity for shareholder value creation.

The Agreement is intended to be a long term commitment between
the parties.  It is the intention of CMHK to make Vodafone its
preferred partner for any form of co-operation falling  within
the  scope  of the Agreement.   Vodafone intends to make  CMHK
its sole strategic partner in China for all areas of potential
co-operation  that  fall  within the scope  of  the  strategic
alliance.  Vodafone has also indicated to CMHK that  it  would
wish  to increase its equity interest in CMHK, currently  just
over  2 per cent, should further equity participations in CMHK
be made available to foreign telecommunication companies.

CMHK  has  invited Mr Chris Gent, Chief Executive of Vodafone,
to  become a non-executive director of CMHK, an invitation  he
has  accepted.  Mr Gent and Mr Wang Xiaochu, Chairman and  CEO
of  CMHK,  have  personally directed the  discussions  on  the
formation of the Agreement and expect to meet regularly,  both
in  China  and in Europe, to review the progress  of  the  new
alliance.

Mr  Wang  Xiaochu said, 'This historic strategic alliance  and
the  addition of Mr Chris Gent to our Board of Directors  will
greatly enhance the competitive strength of both China  Mobile
(Hong  Kong)  and Vodafone in addressing the rapidly  changing
and  increasingly competitive mobile telecommunications market
and  will  create value opportunities for the shareholders  of
both  companies.  It will bring China Mobile (Hong  Kong)  one
giant  step  closer  to  the goal of becoming  a  world-class,
global wireless multi-media services provider.'

Mr  Chris Gent said, 'The combination of Vodafone's and  China
Mobile (Hong Kong's) skills and assets will help to build upon
China Mobile (Hong Kong's) position as the leading operator in
one  of the fastest growing, largest and most exciting markets
in  the  world.  We look forward to working successfully  with
China Mobile (Hong Kong) as its long-term strategic partner'.

ABOUT CHINA MOBILE (HONG KONG) LIMITED

China  Mobile  (Hong Kong) Limited is the 2nd  largest  mobile
telecommunications company in the world, having  a  subscriber
base  of  42.7 million by November 2000.  The company  is  the
leading  cellular  operator in China and now  operates  in  13
provinces    and   municipalities   in   China,   serving    a
geographically  contiguous market  covering  all  the  coastal
regions of mainland China with 608 million people.

ABOUT VODAFONE

Vodafone   Group   Plc   is   the   world's   largest   mobile
telecommunications  company with  interests  in  26  countries
across   five   continents  and  approximately  78.7   million
proportionate customers worldwide.

FOR FURTHER INFORMATION:
Vodafone Group Plc
Tim Brown, Group Corporate Affairs Director
Melissa Stimpson, Head of Group Investor Relations
Jon Earl, Investor Relations Manager
Tel:  [phone]

Tavistock Communications
Lulu Bridges
Tel:  [phone]

China Mobile (Hong Kong) Limited
Ji Wei / Jacky Yung
Tel:  [phone]
Fax:  [phone]



This news release contains certain forward-looking statements,
within  the meaning of Section 27A of the U.S. Securities  Act
of  1933,  as amended, and Section 21E of the U.S.  Securities
Exchange  Act  of 1934, as amended, relating to the  strategic
alliance  between  Vodafone and CMHK . In particular,  certain
statements concerning the opportunities for shareholder  value
creation,  the  creation  of  a global  mobile  platform,  the
intended  long  term  commitment  and  scope  of  cooperation,
Vodafone's indication of its interest in a future increase  in
its  equity  stake  in CMHK, and the expected  impact  of  the
alliance  on  the competitive strength and growth prospect  of
CMHK  and  Vodafone,  are  forward-looking  statements.  These
forward-looking  statements  reflect  Vodafone's  and   CMHK's
current views with respect to future events and are, by  their
nature  subject to significant risks and uncertainties because
they  relate to events and depend on circumstances  that  will
occur  in the future. There are a number of factors that could
cause  actual  results and developments to  differ  materially
from  those  expressed  or  implied by  these  forward-looking
statements.  These factors include, but are  not  limited  to,
changes  in economic conditions in markets served by  Vodafone
or  CMHK  that would adversely affect the level of demand  for
wireless services or the costs of providing wireless services,
the  impact of delays or impediments to the development  of  a
global  mobile  platform by Vodafone and CMHK  (including  any
delays  or  impediments  in  connection  with  development  of
technologies,   3G   standards,  applications,   services   or
products), greater than anticipated delays in the offering  of
3G   services   by  Vodafone  and  China  Mobile,    potential
difficulties,  delays  or disagreements  in  implementing  the
various  terms of the alliance and cooperation, including  any
regulatory  and other restrictions that may limit or  prevent,
or may reduce the commercial desirability of future investment
by  Vodafone  in  CMHK,  or  any changes  in  exchange  rates,
including  in  particular the exchange rate of  the  pound  to
Renminbi  or the euro to Renminbi.  Neither Vodafone nor  CMHK
intends to update these forward-looking statements.