Acquisition

WPP Group PLC
6 July 2001

                                              6 July 2001





                           WPP GROUP PLC ('WPP')



        Acquires UK-based internal communications consultancy, MCA



WPP announces that its wholly-owned global branding, identity and  consulting
group, The Brand Union, has acquired 100% of The Marketing & Communication
Agency Limited ('MCA'), a leading internal communications consultancy.

UK-based MCA, with offices in London, New York and Stockholm, specialises in
providing multinational clients with the communications strategies, processes
and tools necessary for employees to become ambassadors for their business and
their brands.  Its clients include British Airways, Cadbury Schweppes, Shell
Chemicals, Sony, ntl, Ericsson and Thames Water. The company will merge with
WPP's internal communications specialists Banner McBride with immediate
effect.

The company had revenues of £8.8m for the calender year 2000 and had net
assets of £1.9m as at 31 December 2000.

The acquisition of MCA continues WPP's strategy of strengthening its networks
in important growth sectors and markets. WPP believes that the area of
internal communications is one of the key opportunities and challenges facing
its clients.



For further information please contact:
Feona McEwan at WPP
Tel: + 44 20 7408 2204