VML agrees to acquire BiggsHTMLPIPESYMBOLGilmore

RNS Number : 5243T

WPP PLC

20 November 2013

 

FOR IMMEDIATE RELEASE

20 NOVEMBER 2013

WPP PLC ("WPP")

VML agrees to acquire Biggs States

WPP announces that its wholly-owned global digital agency VML, the leading digital marketing company which is part of the Y&R network, has agreed to acquire Biggslass="a"> 

Founded in 1973, Biggscantly. Headquartered in Kalamazoo, Michigan, with an office in Chicago, Biggsdigital marketing agency in South Africa. The agency, which is recognized as one of Forrester's digital leaders, also entered the Japanese market with the launch of VML Tokyo in March.

VML's global expansion is part of WPP's strategy of strengthening the Group's capabilities in fast-growing sectors and markets. WPP's digital revenues were well over US $5 billion in 2012 and represented 33% of total Group revenues of US $16.5 billion. The Group is targeting at least 40-45% of revenues to come from each of fast-growth markets and new media over the next five years.

Contact: 

Feona McEwan, WPP	+ 44(0) 207 408 2204
Kevin McCormack, WPP	[phone]

 

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