15 February 2017
YouGov plc
PDMR Dealing
DEALING NOTIFICATION FORM
FOR USE BY PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND THEIR CLOSELY ASSOCIATED PERSONS
1. |
Details of the person discharging managerial responsibilities/person closely associated |
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a) |
Name: |
Saqibah Sheikh |
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2. |
Reason for the notification |
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a) |
Position/status: |
Group HR Director |
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b) |
Initial notification/Amendment: |
Initial notification |
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3. |
Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
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a) |
Name: |
YouGov plc |
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b) |
LEI: |
N/A |
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4. |
Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
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a) |
Description of the financial instrument, type of instrument: Identification code: |
Ordinary Shares of 0.2p each GB00B1VQ6H25 |
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b) |
Nature of the transaction: |
Sale of shares |
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c) |
Price(s) and volume(s):
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|
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d) |
Aggregated information: · Aggregated volume: · Price: |
n/a |
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e) |
Date of the transaction: |
14 February 2017 |
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f) |
Place of the transaction: |
London Stock Exchange [XLON] |