Panafon Hellenic Telecom Co S.A. 6 April 2001 PRESS RELEASE 6 April 2001 Panafon-Vodafone total customer base reaches 2,340,020 for the year ended 31st March 2001 + 32% compared to previous year PANAFON HELLENIC TELECOMMUNICATIONS COMPANY SA ('Panafon'), the leading provider of mobile telecommunications in Greece, announces its total registered customer base reached 2,340,020 customers during the fiscal year ending March 2001, a 32% increase compared to the corresponding period ending 31 March 2000. During the year, Panafon's net additions totaled 567,146. Total churn was 22.7%, a decrease of 6 percentage points compared to the previous comparative year, reflecting the increasing loyalty of Panafon customers. At the end of the period, pre-pay customers totaled 1,598,709 and represented 68.3% of the total customer base. These numbers are in line with similar trends in other European markets. The results where achieved in an environment of intense competition, zero subsidies for the pre-pay market and an elimination of subsidies for contract customers, confirming the success of Panafon's profitable growth strategy and reinforcing Panafon's position as the leading cellular operator in Greece. During the quarter ending 31 March 2001, Panafon-Vodafone made a series of important strategic moves to enrich its product and service offering to its customer base: * Panafon was the first Greek cellular operator and one of the first companies in the Vodafone Group to announce the commercial launch of GPRS technology based services to both retail and corporate customers. GPRS technology based services can reach speeds of 36 Kbps for the time being, potentially increasing to more than 100 Kbps, compared to the 9.6 Kbps available today. * Just after the end of the quarter on 4 April 2001, Panafon's shareholders at an Extraordinary General Meeting approved the merger of Panafon S.A., Panafon Emporiki S.A and Unifon S.A. under a corporate scheme whereby Panafon will acquire the whole of the issued share capital of Unifon that it does not already own. This will allow Panafon to restructure its commercial distribution network and create an independent retail chain of Panafon shops by merging Service Providers and creating a fully owned Panafon-Vodafone retail chain. * Panafon announced its participation for a joint venture with Vizzavi Europe for the development and operation of the 'Vizzavi' multi-access portal in Greece. The new company 'Vizzavi Hellas ' will focus its activities in the development of fixed and mobile internet and e-commerce. * Panafon, bidding in partnership with Vodafone Group via the joint venture Vodafone International Holdings BV, was the highest bidder at USD38 million for the second GSM license in Albania in an international tender that took place early this year. This was a further step in Panafon's strategy of expanding its international presence in the Balkans, a mobile telecommunications market that offers great growth potential. * Panafon agreed to acquire a 51% equity stake in the Greek Company Ideal Telecom. The agreement with Ideal Telecom will contribute significantly to the deployment of Panafon's Data Communications strategy * Panafon was granted a fixed wireless licence in the 25GHz band . The license allows Panafon to offer integrated telecommunications services to its corporate customers, through its 'One Stop Shop' solutions whilst utilising the advantages of the liberated Greek telecommunications market. For Further Information Contact: Dimitris Tsorbatzoglou Panafon Head of Investor Relations Tel: +301 6160019 [email protected], website www.panafon.gr/en/ir Lulu Bridges or Stuart Carson, Tavistock Communications, Tel: +(44) 20 7600 2288 Nicolas Bornozis , Capital Link, Tel: + (212) 661 7566 Notes to Editors: 1. Panafon's shares are quoted on the Athens Stock Exchange and its GDSs are quoted on the London Stock Exchange. The shares and GDS's began trading on Monday 7 December 1998 in ASE and LSE respectively. 2. Panafon has 512,500,000 shares in issue (prior to completion of the merger). 3. Panafon is a shareholder in: Panafon Emporiki (previously Panavox) 100.00 per cent Panafon Services 100.00 per cent Panafon Multimedia 100.00 per cent Next Net 26.11 per cent Unifon 19.56 per cent (100% merger with Panafon subject to completion) Mobitel 25.01 per cent Ideal Telecom 51.00 per cent 4. Panafon was awarded a license to operate a GSM network in Greece for a period of 20 years in August 1992. The network commenced operations on 1 July 1993. 5. Panafon's shareholding structure is as follows: Vodafone Group Plc 55 per cent France Telecom 3 per cent Intracom Group 10 per cent Free float 32 per cent PANAFON listings: Shares: Athens SE, Reuters PANr.AT. Bloomberg PANF GA. Nominal value GRD 100. ISIN GRS 307 333 005. SEDOL 556 0349. GDRs: LSE . Reuters PANq.L. Bloomberg PFH GR, PFHD LI. ISIN US 6981 132 060. SEDOL 556 0361. Rule 144A: Bloomberg Nasdaq 2250Q US. ISIN US 6981 131 070. SEDOL 230 2629 Indices: Greece ASE composite (ASE): 6.539%, Greece ASE industrial (ASEIND): 16.254%, FTSE/ASE 20: 2.827%, Bloomberg Europe (BE500): 0.059%, BE500 TELECOM (BETELES): 0.459, DJ EUROPE STOXX (SXXP): 0.025%, DJ EUROPE ST TEL (SXKP): 0.240, FTSE EUROTOP 300 (E300): 0.016%, FTSE E300 TELECO (E3TELE): 0.135%, BBG EUROPE TECHN (BETECH): 0.387.